Jones Soda Expands into Alcoholic Beverages with Launch of Spiked Jones Hard Craft Soda

Jones Soda Co., the trailblazer in craft soda known for its bold flavors and iconic brand, is venturing into new territory with the introduction of Spiked Jones Hard Craft Soda. Breaking barriers in the hard soda category, Spiked Jones offers full flavor with the distinctive taste of Jones Soda’s cane sugar formulation and an elevated alcohol content. Developed in collaboration with Rainmaker, LLC, producer of Locust Cider with national distribution, this marks the first product collaboration between the two Pacific Northwest-based beverage companies, aimed at enhancing operational efficiencies and driving sales growth for key retailers.

Launching in both 19.2-ounce single cans and a mixed pack of 12-ounce sleek cans, Spiked Jones packs a punch with an alcohol by volume (ABV) of 8.4% for the 12oz cans and 6.9% for the 19.2oz cans, setting it apart from other products in the market with lower alcohol content. With flavors like M.F. Grape, Orange & Cream, Strawberry Lime, Berry Lemonade, Cola & Lime, and Green Apple, Spiked Jones promises a tantalizing experience for taste buds everywhere.

The brand has already secured a major retail grocery partner for initial distribution in Q2/2024, with plans to expand into food service, retail grocery, and convenience channels in the near future. Embracing its tradition of engaging its fan community, Spiked Jones cans will feature user-submitted photos, adding a personalized touch to the packaging. To support the launch, in-store sampling and activations at music festivals are in the works, providing consumers with an opportunity to experience the excitement firsthand.

Rainmaker, known for its expertise in crafting authentic cider flavors and combinations, brings a wealth of knowledge and experience to the partnership. With a focus on bold hard ciders and innovative beverages made with real ingredients, Rainmaker complements and expands Jones Soda’s classic flavors and formulation, strengthening its presence in retail grocery, convenience, and food service sectors.

David Knight, CEO of Jones Soda, expressed his excitement about the collaboration, stating, “Jones has long envisioned creating a hard craft soda, and partnering with Rainmaker has made that dream a reality. Our shared commitment to taste profiles, expertise, and beverage philosophy makes this collaboration a natural fit.”

Jason Spears, Founder of Rainmaker, echoed Knight’s sentiments, highlighting the synergy between the two brands. “Jones Soda’s dedication to crafting iconic flavors perfectly aligns with Rainmaker’s commitment to quality and innovation. Together, we’re thrilled to introduce Spiked Jones to new markets and redefine the craft soda experience.”

The launch of Spiked Jones Hard Craft Soda marks another milestone for Jones Soda, following its recent expansion into food service and successful ventures into pets and legal cannabis. With its innovative labels, Special Release program, and unwavering dedication to quality, Jones Soda continues to push boundaries and captivate consumers across North America.

For more information about Jones Soda Co., visit www.jonessoda.com.

About Jones Soda Co.

Jones Soda Co.® (CSE: JSDA, OTCQB: JSDA) is a leading craft soda manufacturer with a subsidiary dedicated to cannabis products. The company markets and distributes premium craft sodas under the Jones® Soda brand and a variety of cannabis products under the Mary Jones brand. Jones’ mainstream soda line is sold across North America in glass bottles, cans, and on fountain and slush machines through traditional beverage outlets, restaurants, and alternative accounts. The company is headquartered in Seattle, Washington. For more information, visit www.jonessoda.com, www.myjones.com, or https://gomaryjones.com.